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When it comes to getting a brand out there, attracting attention can be a matter of finding the right eye-catching item for customizable merchandise: cups, pins, key chains, and even knives are an option. Of course, some businesses fit with branded knives more naturally than others (hunting supply stores, for instance), but it should not be forgotten that other types of business can branch out in that edgier direction as well. It might be especially advantageous to use an unexpected item as a publicity tool or sale item when the market is flooded with one type of logo-bearing merchandise.
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Custom Tape-A-Matic Tape Measure Custom Tape-A-Matic Tape Measure
List Price:$1.03
Sale Price:$0.59
Custom Tape-A-Matic Tape Measure w-Key Tag Custom Tape-A-Matic Tape Measure w-Key Tag
List Price:$1.03
Sale Price:$0.59
Custom Square Shaped Tape Measure w-Key Tag Custom Square Shaped Tape Measure w-Key Tag
List Price:$1.14
Sale Price:$0.65
Custom Sewing Kit Custom Sewing Kit
List Price:$1.31
Sale Price:$0.75
Custom Biggie Utensil 4-In-1 Set Custom Biggie Utensil 4-In-1 Set
List Price:$1.31
Sale Price:$0.75
Custom Rectangular Shaped Tape Measure w-Level Custom Rectangular Shaped Tape Measure w-Level
List Price:$1.49
Sale Price:$0.85
Custom Screwdriver Mini Kit Custom Screwdriver Mini Kit
List Price:$1.73
Sale Price:$0.99
Custom Pizza Cutter w-Bottle Opener Custom Pizza Cutter w-Bottle Opener
List Price:$2.26
Sale Price:$1.29
Custom Compact Tool Kit w-LED Light Custom Compact Tool Kit w-LED Light
List Price:$2.36
Sale Price:$1.35
Custom Triangular Shaped Tool Kit Custom Triangular Shaped Tool Kit
List Price:$2.36
Sale Price:$1.35
Custom House Shaped Tool Kit Custom House Shaped Tool Kit
List Price:$2.43
Sale Price:$1.39
Custom Expedition Tag w-Key Ring Custom Expedition Tag w-Key Ring
List Price:$2.61
Sale Price:$1.49
Custom Vehicle Escape Hammer Tool Custom Vehicle Escape Hammer Tool
List Price:$2.97
Sale Price:$2.64
Custom Electronics NEW Travel Case Custom Electronics NEW Travel Case
List Price:$6.73
Sale Price:$3.85
Custom Dual Retractable New Charging Cable Custom Dual Retractable New Charging Cable
List Price:$10.24
Sale Price:$5.85
Custom Deluxe Travel Kit Custom Deluxe Travel Kit
List Price:$22.02
Sale Price:$7.95
Custom Deluxe Electronics New Travel Kit Custom Deluxe Electronics New Travel Kit
List Price:$22.55
Sale Price:$12.89
   
 
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The fitness market, for instance, is full of branded water bottles and smoothie shakers, which would make logo knives stand out as a stark contrast. These utensils can be fun too, coming in an array of pastel colors, sizes, and styles. Knives and other items can be used to publicize your brand in unexpected ways. Consider a household tool such as a measuring tape. As a marketing product, a measuring tape could be extremely useful for the same reason that knives could be useful: it is a tool that everyone will need to use at some point or another.

Not everyone is a carpenter or chef, but sooner or later we all need to figure out whether our new furniture will fit where we want to put it, and sooner or later, we will all need to slice a piece of fruit or some other item. When those moments come, not having logo knives and tools in the homes of customers could be a missed opportunity. But if the logo tools are there, potential customers are exposed to the brand in an unexpected setting, increasing visibility and possibly even reaching someone who would never have looked twice at something less useful (such as a pin or a keychain).

Other potential tools, aside from logo knives, could include sewing kits, leveling tools, flashlights, tire gauges, bottle openers, and much more. All these things are customizable by color, style, and logo though none can be said to be quite as edgy and sharp as a custom knife.